{"id":2553,"date":"2022-07-11T09:08:39","date_gmt":"2022-07-11T07:08:39","guid":{"rendered":"https:\/\/www.sapt.sk\/text-translations\/copywritting\/"},"modified":"2022-07-11T09:08:39","modified_gmt":"2022-07-11T07:08:39","slug":"copywritting","status":"publish","type":"page","link":"https:\/\/www.sapt.sk\/en\/text-translations\/copywritting\/","title":{"rendered":"Copywritting"},"content":{"rendered":"

\u010clenovia SAPT s\u00fa tie\u017e zru\u010dn\u00ed copywriteri. H\u013ead\u00e1te copywritera? A \u010do tak\u00fd \u010dlovek vlastne rob\u00ed a p\u00ed\u0161e? Dozviete sa v tomto \u010dl\u00e1nku.<\/b><\/p>\n

V skratke je copywriting p\u00edsanie reklamn\u00fdch a marketingov\u00fdch textov. Copywriting je jeden zo z\u00e1kladn\u00fdch elementov efekt\u00edvneho marketingu. Je to akt propag\u00e1cie produktu, biznisu, osoby \u010di n\u00e1padu, ktor\u00e9ho cie\u013eom je, aby \u010ditate\u013e urobil ur\u010dit\u00fa konkr\u00e9tnu akciu, napr\u00edklad aby nak\u00fapil v eshope, prihl\u00e1sil sa do newsletteru a podobne.<\/span><\/p>\n

Copywriter mus\u00ed by\u0165 kreat\u00edvny text\u00e1r, sk\u00fasen\u00fd predajca, a tak trochu aj psychol\u00f3g. Potrebuje rozumie\u0165 nielen my\u0161lienke \u010di produktu, ktor\u00fd propaguje, ale hlavne sa mus\u00ed dok\u00e1za\u0165 vc\u00edti\u0165 do role cie\u013eovej skupiny, ku ktorej sa prihov\u00e1ra. Copywriter mus\u00ed ch\u00e1pa\u0165, ak\u00e9 probl\u00e9my rie\u0161i jeho \u010ditate\u013e a m\u00e1 by\u0165 schopn\u00fd pon\u00faknu\u0165 mu rie\u0161enia sp\u00f4sobom, kedy pred\u00e1 propagovan\u00fd produkt.<\/span><\/p>\n

N\u00e1jdite si kvalifikovan\u00e9ho copywritera spomedzi na\u0161ich \u010dlenov tu a teraz!<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"

\u010clenovia SAPT s\u00fa tie\u017e zru\u010dn\u00ed copywriteri. H\u013ead\u00e1te copywritera? A \u010do tak\u00fd \u010dlovek vlastne rob\u00ed a p\u00ed\u0161e? Dozviete sa v tomto \u010dl\u00e1nku. V skratke je copywriting p\u00edsanie reklamn\u00fdch a marketingov\u00fdch textov. Copywriting je jeden zo z\u00e1kladn\u00fdch elementov efekt\u00edvneho marketingu. Je to akt propag\u00e1cie produktu, biznisu, osoby \u010di n\u00e1padu, ktor\u00e9ho cie\u013eom je, aby \u010ditate\u013e urobil ur\u010dit\u00fa konkr\u00e9tnu […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":2552,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2553","page","type-page","status-publish","hentry"],"yoast_head":"\nCopywritting - The Slovak Association of Translators and Interpreters<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sapt.sk\/en\/text-translations\/copywritting\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Copywritting - The Slovak Association of Translators and Interpreters\" \/>\n<meta property=\"og:description\" content=\"\u010clenovia SAPT s\u00fa tie\u017e zru\u010dn\u00ed copywriteri. H\u013ead\u00e1te copywritera? A \u010do tak\u00fd \u010dlovek vlastne rob\u00ed a p\u00ed\u0161e? Dozviete sa v tomto \u010dl\u00e1nku. V skratke je copywriting p\u00edsanie reklamn\u00fdch a marketingov\u00fdch textov. Copywriting je jeden zo z\u00e1kladn\u00fdch elementov efekt\u00edvneho marketingu. 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